OBJECTS FOR PRACTICAL OPTIMISTS.
The "Eat. Sleep. Launch. Repeat." Founder Mug
Your MRR isn't going to grow itself.
Let's be real: your next big feature isn't going to ship itself, and that database bug won't magically resolve while you sleep. You need caffeine, and you need it in a vessel that aligns with your builder mentality. No corporate fluff. Just focus.
This isn't some cheap promo swag. It’s a premium, deep black ceramic mug featuring bold, high-contrast typography that stares you down and reminds you what matters: building momentum. Whether you need a steady morning sip before checking your Stripe dashboard or an extra-strong pour for a 2 AM coding sprint, this mug is your official fuel tank.
Need a gift for your co-founder?
If your partner-in-crime is currently surviving on four hours of sleep, ungodly amounts of espresso, and pure delusion, buy them this. It’s the ultimate nod to the grind.
The Specs (No Fluff):- Zero-BS Build: 100% glossy black ceramic that stands up to the daily hustle.
- Pick Your Poison: Available in 325 ml (for the sprint) and 445 ml (for the marathon).
- Indie-Friendly Care: 100% microwave and dishwasher safe—because you have zero time to hand-wash dishes.
- Ergonomic C-Handle: Sits perfectly in hand while you scroll through Stack Overflow.
- Safe to Sip: Lead, cadmium, and BPA-free.
- Lean Operations: Designed in Raglan, NZ. Produced entirely on-demand (because we hate bloated inventory and burn rates as much as you do).
Glossy ceramic
The mug is made from black ceramic and has a glossy finish.
Vibrant colors
The latest printing techniques provide bright and crisp colors matching your craziest designs.
Microwave-safe
Mug can be placed in the microwave for food or liquid heating
Age restrictions
For adults
Other compliance information
Meets the lead and cadmium level requirements
Country of origin
Made in China
Dishwasher-safe
Suitable for dishwasher use
Clean in dishwasher (put the product on top rack), or wash by hand with warm water and dish soap.
Accurate shipping options will be available in checkout after entering your full address.
Any goods purchased can only be returned in accordance with the Terms and Conditions and Returns Policy.
We want to make sure that you are satisfied with your order and we are committed to making things right in case of any issues. We will provide a solution in cases of any defects if you contact us within 30 days of receiving your order.
See terms and conditions